NCARB Annual Business Meeting 2015–2017
Senior Visual Designer / NCARB
Every June, NCARB hosts its annual business meeting in a select city of the United States. Throughout the three-day meeting, delegates discuss recent changes to NCARB programs, set the tone for NCARB’s upcoming initiatives, and elect new officers. I had the privilege of being lead designer for this event three years in a row.
Each year’s meeting is designated a theme by executive leadership, in which my colleagues and I would do extensive research and creative development to come up with the event graphics and visuals. The challenge was to create a visual identity that is unique yet follows the NCARB brand standards. Each theme, matched with the meeting location gave me a wide and vast landscape for creative expression. The visuals are implemented across key communications and collateral to ensure a cohesive experience for our members as well as elevate the NCARB brand to a convention style event.
Themes:
2015 New Orleans—Regeneration
2016 Seattle—Building Community
2017 Boston—Reflection